I'd Like to Teach the World to Sing (In Perfect Harmony)

The New Seekers

About I'd Like to Teach the World to Sing (In Perfect Harmony)

"I'd Like to Teach the World to Sing (In Perfect Harmony)" is a pop song that originated as the jingle "Buy the World a Coke" in the groundbreaking 1971 "Hilltop" television commercial for Coca-Cola and sung by The Hillside Singers. "Buy the World a Coke" was produced by Billy Davis and portrayed a positive message of hope and love, featuring a multicultural collection of teenagers on top of a hill appearing to sing the song. The popularity of the jingle led to it being re-recorded in two versions; one by The New Seekers and another by The Hillside Singers, as a full-length song, dropping references to Coca-Cola. The song became a hit record in the US and the UK.  


Year:
2015
2:21
88 
#3

Lyrics currently unavailable…


The New Seekers

The New Seekers are a British-based pop group, formed in 1969 by Keith Potger after the break-up of his group, the Seekers. The idea was that the New Seekers would appeal to the same market as the original Seekers, but their music had rock as well as folk influences. They achieved worldwide success in the early 1970s. more »

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10 facts about this song

Origin
"I'd Like to Teach the World to Sing (In Perfect Harmony)" was originally conceived and used in a 1971 advertisement for Coca-Cola.
Variations
Although the most famous renditions are by the Hillside Singers and The New Seekers, the song has been covered by various other artists internationally.
New Verse Addition
The Hillside Singers version added a new verse to turn the commercial jingle into a full-length song: "I'd like to see the world for once/All standing hand in hand/And hear them echo through the hills/Ah, peace throughout the land".
Chart Performances
The New Seekers' version reached number 1 in the UK Singles Chart in 1972. In the U.S., it managed to reach number 7 on the Billboard Hot 100.
Coca Cola's Contribution
The song was part of a Coca-Cola marketing campaign in 1971. The name of the campaign was "Buy the World a Coke."
Songwriters
The song was written by Roger Cook, Roger Greenaway, Bill Backer and Billy Davis.
Remixed Version
A remixed version of the song was released in 1991 by The New Seekers and was used in a Diet Coke advertising campaign.
Holiday Single
In 1971, the New Seekers also produced a Christmas variation, "We'd Like to Wish You a Merry Christmas," based on the melody of "I'd Like to Teach the World to Sing."
Inspiration Vs Aspiration
The song's origin as a commercial jingle for a brand and its lyrics represent a contrast between the realities of the world (strife, discord) and the wish (for global brotherhood, peace, and harmony), creating a powerful emotional resonance.
Chorus Origin
The first line of the chorus, "I'd like to buy the world a Coke," was inspired when one of the songwriters was delayed at an airport and noticed that all the passengers were enjoying a Coke with others, creating a sense of global connectivity.

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    I'd Like to Teach the World to Sing (In Perfect Harmony)

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    Top Hot 100 Songs 1972

    Billboard #7


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