The Hard Times

The Hard Times

The Hard Times is a satirical website with a focus on punk, alt music, and millennial culture founded in 2014 by former SF Weekly music editor Matt Saincome, his brother Ed Saincome, and comedian Bill Conway. It has been compared to The Onion, ClickHole, and Reductress in style, and has received praise for its specificity and niche appeal.The Hard Times also publishes Hard Drive, a satirical video game vertical, and hosts stand-up comedy shows at music festivals.Content published by The Hard Times is typically virally spread through engagement on social media such as Facebook. The site averages between 2 and 6 million views a month.

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