TV channel "1+1" was founded in August 1995, headed by its original President Oleksandr Rodnyanskyy. It immediately became a major force in the Ukrainian TV industry, even though in the very beginning the channel's programming consisted solely of movie broadcasts. Its first broadcast was within two months of its founding, i.e. in September 1995, and since 1997 has been broadcasting continuously on the Ukrainian Second National TV Channel (UT-2) (Ukrainian: Другий загальнонаціональний канал (УТ-2), liter.: "Druhyj zagalnonatsionalnyj Kanal"), with an appropriate license of the Ukrainian National Television and Radio Council.